How pricing works on Dezajn
In the studio’s pricing panel you enter Your profit: the amount you earn for each item sold, from 0 to 999 in your currency. Quick picks offer common amounts, and the panel shows the base price and what the customer pays, including tax. Your earnings are added to the price, not deducted from it.
Here is what a customer pays for a Budget Cotton T-shirt at different earnings, calculated with the same pricing code the studio uses:
| Selling to | Your earnings per item | Customer price |
|---|---|---|
| United States | $0 | $19 |
| $5 | $27 | |
| $10 | $34 | |
| Europe | €0 | €21 |
| €5 | €29 | |
| €10 | €37 | |
| United Kingdom | £0 | £21 |
| £5 | £29 | |
| £10 | £37 | |
| Australia | A$0 | A$19 |
| A$5 | A$27 | |
| A$10 | A$34 |
Earnings are fixed when you publish a product. To try a different price, publish your next product with different earnings and compare.
A simple pricing strategy
- Start low. For a new designer, a lower price removes one reason to hesitate, and early sales help your products be seen.
- Watch cart additions. If people add a product to the cart but rarely buy, the price may be the reason.
- Raise on proof. When a theme sells steadily, set higher earnings on new designs in that theme and compare the results.
- Price by garment. Shoppers expect to pay more for a heavyweight T-shirt or a hoodie, so higher earnings there feel natural.
- Check comparable shirts. If your customer price is far above similar designs in the marketplace, expect fewer sales.
Free shipping and bigger orders
Orders of at least $100, €100, £70, or A$100 ship free. Below that, shipping is calculated at checkout for your address.
Matching designs, or the same idea on a T-shirt and a hoodie, give customers a reason to add a second item and reach free shipping. That makes a small collection worth more than a single product.
Discount codes for Top Designers
Designers whose products reach €1,000 in confirmed sales in a month (US$1,200, £900 or A$1,500) can claim Top Designer status for that month and the next three. It comes with a badge and ten single-use discount codes a month for their own products: three at 5%, four at 10% and three at 20%. Use them for launches, giveaways and rewarding early fans. Your dashboard shows your progress.
When you get paid
Earnings normally become withdrawable seven days after recorded delivery, and are paid out through Stripe Connect. The details are in how selling on Dezajn works.
Minimum withdrawal per currency balance: 300 Kč, US$15, €15, £15 or A$25. Smaller balances stay in your wallet until they reach the minimum.
Frequently asked questions
How much should I earn per T-shirt?
There is no right amount. Many designers start low and set higher earnings on later products once a theme sells. Check the customer price in the studio: if it is well above similar shirts, fewer people will buy.
Can I change the price after publishing?
No. Earnings are fixed when a product is published; you can still edit its name and description. To use a different price, create a new product.
Can I create my own discount codes?
Not at the moment. Top Designers receive ten discount codes for their own products each month.